With 90% of customers ordering online, including in Spain and the United Kingdom, the site is central to the strategy of this innovative start-up.
The story of is the meeting of Olivier and Pierre Yu around the same desire, that of revamping smartphone accessories, mainly charging and sound, to give them a strong personality. These products are develop by the design office locate in Shenzhen, near the production sites.
The brand quickly achievd great success with bestsellers selling thousands of copies and gain notoriety thanks to limit editions design in partnership with artists, such as André or Kevin Lyons, and distribute in concept stores, including Colette at the time.
The design for mantra
For its marketing, Xoopar works with a network of resellers, such as Lafayette, BHV, Bon Marché, concept stores (Merci, Flux), or even via GDT (independent Orange resellers). The company is also present on the market for personalize promotional items through specialize agencies.
Two networks which prove to be very Australia Email List complementary. Inde, the notoriety of the products sold in stores, especially during the holiday season, has a very beneficial effect on the sales of promotional items.
In 2019, the company took an eco-responsible turn with a flagship product, Mr Bio, made from recycle and recyclable materials. From now on, Xoopar makes sure to use DuPont™ Tyvek®, rPET, and wheat fiber to reduce the rate of ABS (acrylonitrile butadiene styrene: thermoplastic polymer.
The turn to the green
At the same time, had its products audit by Veolia to determine their carbon footprint. Lastly, it has sign a partnership with to recycle lithium batteries which are recover free of charge from customers by sending return slips on request.
These efforts have already been reward, since has receiv the Eco Vadis Silver Medal, a rating that assesses the CSR performance of companies.
From now on, is considering its future with products equipp with a removable battery to encourage recycling and is enriching its range of smartphone accessories with a line of bags and saddlebags with the 1928 logo. A brand with a strong eco-responsible commitment, partner of WWF, with 100% CO2 neutral production.
