However, it is worth mentioning that the ideal is for you to know all the marketing metrics and choose the one that best suits your type of business. How to know if a Digital Marketing strategy is not working? Unfortunately, few companies pay attention to the results of Digital Marketing. The truth is that, deep down, few know how to identify whether the company is really making a profit or not. Let’s look at some scenarios if today your company spends R$ , . on marketing and conquered four new customers, each customer cost R$ . for your business. These customers will only make profits for your company if they consume more than their cost (R$ . onwards). average ticket if your average ticket is less than R$.
Your customer will only start to make real profits
For your company with the recurrence of purchases if your average ticket is R$ . , the customer will only be paying the acquisition cost. In this way, the profit will only come from the second purchase and, of course, if your average ticket exceeds R$ . , in this Israel Email List context, the customer will already be able to make real profits for your business. Now that we understand the relationship between profit, average ticket and purchase recurrence, it’s time to think about Digital Marketing strategies . Marketing comes to help companies solve these three very important pillars to ensure business profitability . If your strategy is not optimizing any of these points.
It may be having a bottleneck
So how to identify the signs that the marketing strategy is falling short? Check out some main points low number of visits to the website low conversion rate unqualified leads few opportunities to work lower than expected sales non-loyalty customers DX Leads customers do not engage drop in sales the goal is getting further and further away. Did all this but your Digital Marketing doesn’t work? Got this far, but something didn’t go right? Calm down because there’s still a way. Digital Marketing is an excellent tool for you to differentiate yourself from others. However, using methods that are already on the market will not make a difference in your company’s performance, because to achieve success it is essential that you seek innovative solutions that generate real results for your business.