How you manage these exchanges publicly can have a huge impact on buyer confidence. And the likelihood that they will make a purchase. You’ll find even more valuable information on consumer expectations in our comprehensive report. Brand Integrity, Marketing’s New Horizon , along with tips for purpose-conscious businesses. To find out how to take action, keep reading. 4 steps to boost your brand’s honesty with customer reviews on PrestaShop We now know that honesty is important to consumers, and that you can use customer reviews to express your brand’s honesty. This is a very easy process to set up on your PrestaShop store. 1. Listen to your customers.
Do you know what consumers
Are saying about your brand? You might think you know the answer, but remember that buyers don’t rely solely on your brand’s channels. They also consult independent sources. Check out social media, chat rooms, and independent review sites to find Switzerland Email List out which channels are being talke about. Listening to your customers on their platforms of choice is the first step to showing that you care about their experience. 2. Ask for feedback Invite each of your customers to leave a review of their experience. This is the best way to get a representative sample of the user experience you offer. By adopting this strategy, you prove that you have nothing to hide: you are a transparent and honest brand that collects and displays the opinions left by all its customers.
This approach also has an advantage
If you are worri about negative reviews. Disgruntle DX Leads consumers often tend to leave a negative review without being aske to do so, which can damage your brand image on third-party sites. By inviting each customer to leave a review, you will also get feedback from satisfie customers and achieve a score closer to reality. PrestaShop users can activate this tool very easily. Simply install the Trust pilot module for free to configure the automatic sending of invitations to leave a review. 3. Respond to reviews and take action If consumers interact with you on a public platform like a social network or third-party review site, respond to each one. Troubleshoot when you can, respond to reviews publicly, and thank everyone for their feedback.