If a consumer contacts you to ask you a question about a product, you necessarily have his email address. It’s already a good thing.
To get them to consider signing up for your newsletter, include a link in your email signature.
Why not incorporate gambling into your marketing strategy ? In order to stimulate visitor engagement, you offer them the opportunity to participate in a wheel of fortune or a quiz. Participants are thus forced to give their email address in order, in the event of victory, to receive their reward.
This system is a win/win. You grow your mailing list while the visitor tries their luck at the game.
Promote yourself on other websites
Apart from any strategy for acquiring email addresses, making yourself known on recognized websites in your field is a way to gain authority . You improve your visibility with a qualified audience.
At the end of the blog post you’ve written, include a link to a contact form or a landing page offering to sign up for a content update.
The webinar is a qualitative content highly Dubai Email List appreciated by Internet users. This marketing tool helps build your brand authority, retain customers and acquire new ones. Choose a topic that interests your audience, be relevant and complete.
Communicate widely about this event and build a page dedicated to the webinar on your e-commerce site . You will integrate a registration form, in which the email will of course be requested, in order to allow you to send all the information relating to the event.
Set up a loyalty or sponsorship program
By creating a free loyalty or sponsorship program, you make your customers happy, strengthen the ties that unite you with them and easily collect emails.
To register for the loyalty program , the customer once again communicates his email address and may well be invited to subscribe to your newsletter. This action guarantees him to be informed of all the news and all the special operations.
Regarding the sponsorship program , you collect the addresses of new customers convinced by their sponsors.
A pop-up store is a temporary physical store that allows your brand to meet consumers. This strategy is particularly interesting when you only have an online store.
During the opening period of this sales space, bring a notepad and ask visitors if they wish to communicate their email address in order to continue to be informed of the news of the brand, when the store ephemeral will be closed. Do not hesitate to brandish the weapon of the reduction voucher to encourage the most reluctant to take action.
Once your mailing list is created, be sure to keep it healthy. Send relevant content and sort through your contacts regularly. Finally, remember to measure the effectiveness of your mailings.