It’s time to refine the organizational philosophy . It translates the purpose of the institution, that is, its reason for existing. The concept is divide into mission , vision and values . The mission concerns the benefits that the company wants to offer to society. The vision is relate to long-term projections, considering how the organization intends to be in five or ten years. Finally, values are the principles that guide the day to day, such as ethics, safety, etc. Strategic objectives – and, therefore, all the planning resulting therefrom – need to be aligne with the organizational philosophy.
Goals and indicators From philosophy
Come strategic guidelines. This is the phase of transforming objectives into goals . The difference is that the latter are operational and, most importantly, measurable. The indicators fulfill, precisely, the function of monitoring the results . Let’s say the goal is to increase revenue . In this case, the values of income and expenses will act as financial indicators. Goals and indicators Brazil Email List must be distribute to all employees. Each one needs to be aware of its importance to achieve the strategic objectives of the organization. 4. Action plans The fourth stage of strategic planning consists of designing projects and processes. These are called action plans. They define the strategic step by step to achieve the goals.
Returning to the previous situation
One way to increase revenue would be to cut costs. Therefore, the plan should define actions and people responsible for them . It is established, for example, that the head of maintenance will be in charge of replacing fluorescent lamps with more DX Leads economical LED luminaires. A budget for the task and a deadline for completing the project are determined. That’s it in the end, the office will spend less energy. Goal achieved. Tip Content Marketing Planning 14 Tips to Create Your Own 5. Control and management Note that planning is not a watertight procedure. On the contrary as the indicators appear, you must use this information to improve the processes . Hold regular review meetings with managers, or even the entire team.
