WhatsApp is the messaging application par excellence and that is a fact that we cannot discuss. Since the acquisition in 2014, Facebook has been focusing its efforts on adapting the application to the Gambling email list new social context in which mobile purchases are increasingly popular, and this is how WhatsApp Business begins its journey to become the new marketplace . According to the company itself, more than 175 million people send messages to business accounts every day and more than 40 million worldwide consult a business catalog at least once a month.
Let’s review what Email Business is
For us to understand each other, WhatsApp Business is the “other” application that WhatsApp has that allows companies to do digital marketing through WhatsApp and, above all, enhances the relationship with customers. It is an application with multiple functions that allow companies to communicate more efficiently with their customers and sell from the platform itself. Among the most outstanding features of WhatsApp Business for companies we find the company profile with important information such as the location on Google Maps, opening hours, description, email or a web link; the possibility of creating broadcast lists or automatic responses every time a user writes in chat. If you want to learn more about WhatsApp Marketing, don’t miss this InboundCycle article.
The Email Business shopping cart
The new functionality of WhatsApp facilitates the process of buying and selling on the platform. Through the shopping cart, the user can browse the catalog, select several products and send the order to the DX Leads company in a single message, allowing companies to track orders, manage requests and make sales. To access a company’s catalog, the company must use the WhatsApp Business application and must have previously configured the product catalog. To view it, the user simply has to click on the buy button from the chat screen or from the company profile.