It eliminates a large amount of people who would possibly be impact. By an ad without having an interest in that content. In this way, you optimize your company’s investment. And put your efforts to reach that portion of the population that really fits your business. And the products you are offering. What needs to be evaluate to define the target audience. To define your target audience, you need to consider two scenarios your company’s general target audience. And the audience for each of the products you are selling. For both scenarios, it is interesting that you evaluate the information. That we mention earlier, such as the average age of this group of people, what gender, what is their purchasing power.
what are the professions
What are these people’s social class, what regions they usually go to, what the level of schooling, what your consumption habits are and much more. The more specific you are, the more accurate your prediction. What care should be taken when defining the target audience? To define your target audience, it is essential to have a specialize Ecuador Email List company. After all, when setting up your company and creating your products, you will have a sense of who your audience is. The specialize professional , on the other hand, will carry out in-depth research and discover other characteristics of this part of the population, allowing you to have a much more definitive view of who your audience.
Where they are and how they behave
What is persona? For a long time, targeting like we did was the only way marketers and advertising professionals determin who to advertise to . However, with the changes brought about in consumption by digital technology , the nee arose to produce DX Leads less massive and more segmente strategies . With this, the concept of persona was born . Tip Buyer Persona how to identify your ideal customer? If we take into account that there are dozens of different consumer profiles within a target audience , we can say that the persona is the portrait of one of the ideal customer profiles existing in this group.